𝐁𝐮𝐲𝐞𝐫𝐬 𝐚𝐫𝐞𝐧’𝐭 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐬𝐚𝐥𝐞𝐬 𝐩𝐫𝐨𝐜𝐞𝐬𝐬. 𝐓𝐡𝐞𝐲’𝐫𝐞 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐨𝐰𝐧.
The question is—are you meeting them where they are?
The buyer journey isn’t a straight line. It’s dynamic, unpredictable, and buyer-controlled.
➡️ 95% of buyers aren’t ready to buy today—but they will be. If you only focus on the 5% in-market now, you’re missing future customers. (𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘉2𝘉 𝘐𝘯𝘴𝘵𝘪𝘵𝘶𝘵𝘦)
➡️ Companies that align with how buyers actually buy see 30% faster sales cycles. (𝘍𝘰𝘳𝘳𝘦𝘴𝘵𝘦𝘳)
➡️ Omnichannel strategies increase purchase frequency by 250%. (𝘏𝘢𝘳𝘷𝘢𝘳𝘥 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘙𝘦𝘷𝘪𝘦𝘸)
𝐒𝐨 𝐰𝐡𝐚𝐭'𝐬 𝐭𝐡𝐞 𝐟𝐢𝐱? 𝑪𝒐𝒏𝒗𝒆𝒓𝒈𝒆𝒏𝒄𝒆.
This week’s newsletter was all about breaking silos—aligning marketing, sales, and product into one seamless, buyer-first approach.
✅ Marketing, sales, and product must align—because internal friction creates external confusion.
✅ Omnichannel engagement must be seamless—buyers don’t think in channels, they just experience your brand.
✅ Trust isn’t built at the point of purchase—it’s built long before that.
If your strategy only speaks to the 5%, you’re missing the buyers who will drive your business tomorrow.
📥 Grab my complimentary book, ‘𝐓𝐡𝐞 𝐃𝐲𝐧𝐚𝐦𝐢𝐜 𝐁𝐮𝐲𝐞𝐫 𝐉𝐨𝐮𝐫𝐧𝐞𝐲: 𝐌𝐞𝐞𝐭𝐢𝐧𝐠 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐖𝐡𝐞𝐫𝐞 𝐓𝐡𝐞𝐲 𝐀𝐫𝐞’—packed with strategies to stay ahead in today’s buyer-first world. https://lnkd.in/gCyHrffB
And don’t forget to follow me for more resources and insights on building buyer-first experiences that drive real results.
Share this post