Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG

Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG

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Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG
Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG
If you want momentum, start with your R.P.M.
Get Off Your Mass

If you want momentum, start with your R.P.M.

Funnels don’t build trust. Relationships, Purpose, and Mission do.

Tanya L Thorson's avatar
Tanya L Thorson
Jul 15, 2025
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Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG
Get Off Your Mass | Tanya Thorson | Strategic Growth MKTNG
If you want momentum, start with your R.P.M.
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Let’s get real for a second.

If your marketing feels like it’s moving fast but going nowhere, it’s probably not a speed issue. It’s an engine issue.

And the engine I’ve seen power the best brands, the ones that grow with clarity, connection, and actual customer pull, is something I call RPM: Relationships, Purpose, Mission.

This isn’t theory. It’s the system behind the brands that scale without selling out. It’s how we moved from mass marketing to moment marketing. And it’s what turns output into traction.

So let’s break it down.


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